Peeps Candy Becoming a Movie?!
By JACKIE WILLIS
April 23, 2014
Jeepers Peepers! The classic Easter candy Peeps might become both a TV and film franchise.
The brightly colored marshmallow treats have been optioned by Detroit Rock City director Adam Rifkin to make the leap from Peeps you eat to Peeps the movie stars, Deadline reports.
According to the trade site, Rifkin & Co. are looking to adapt a Peeps story similar to that of The Lego Movie. The plot would be "set the night before a Peeps diorama contest, when a wayward Peep gets misplaced and must adventure through the fantasy lands of different-themed dioramas before the contest's judging begins."
The Pennsylvania candy company Just Born moves $2 billion Peeps a year. Given the sweet treats popularity, would you watch a Peeps movie and/or TV show?