Kirsten Dunst New Face of L'Oreal Professionnel

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L'Oreal Professionnel

Though Kirsten Dunst, 31, has laid relatively low since her Spiderman-Man days, she's set to be a whole lot more visible this year at least in the fashion world -- she's just been named L'Oreal Professionnel's very first spokesperson!

Well-known for her quirky style, Dunst will be showing off her blond tresses this time around, fronting the launches of both Beach Waves and Absolut Repair Lipidium this year.

Pics: Who Wore What

In her first ad, Dunst goes for a rocker chic look, styling her ombre locks in voluminous blond waves and sporting heavy black eyeliner.

"I feel very close to L'Oréal Professionnel," Dunst said in a statement. "The brand is strongly connected to fashion, and I admire its commitment to innovation, constantly creating new professional services and products to achieve the most on-trend styles." 

And clearly, the popular beauty brand is just as enamored with her.

"She has a strong personality and makes her own choices. Her great professionalism and commitment to excellence make Kirsten one of the [most] talented actresses I have ever met," Anne-Laure Lecerf, international managing director of L'Oréal Professionnel said in a statement, also praising the Marie Antoinette star's "timeless beauty."

Related: Kirsten Dunst -- Kissing Brad Pitt Was 'Disgusting'

Dunst has previously fronted campaigns for Italian luxury brand Bvlgari.