If the response to the Fifty Shades of Grey trailer is any indication of how E.L. James' erotic book-turned-movie will do at the box office, you better pre-order your tickets.
After debuting on July 24, the Fifty Shades trailer had the best opening week over any other trailer to date in 2014. WATCH. The first look at the film has garnered over 36.4 million YouTube views in its first week, already beating out Teenage Mutant Ninja Turtles (31 million), Godzilla, Transformers: Age of Extinction (both at 26.3 million) and Dumb and Dumber Too (23.5 million), according to technology firm Zefr (via The Hollywood Reporter).
The highly anticipated trailer was released so it could play before Scarlett Johansson's Lucy, and it may have been the good luck charm the action movie needed. While Fifty Shades is breaking records, Lucy topped the weekend box office, beating out Dwayne Johnson's Hercules.
Fifty Shades does not hit theaters until February 13, 2015. Will you pre-order your tickets to the movie?
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