'The Osbournes' Mysterious Daughter Returns With an Amazing Voice and Creepy Music Video

by Sophie Schillaci 4:06 PM PST, March 04, 2015
Playing 'The Osbournes' Mysterious Daughter Returns With an Amazing Voice and Creepy Music Video

Remember The Osbournes' secret daughter? The one we knew existed, but never showed up on the family's reality show? Well, Aimee Osbourne is back in the spotlight and she actually has an incredible singing voice.

Recording under the name ARO (pronounced "Arrow"), Osbourne has released the video for her brand new single "Raining Gold." Directed by Spencer Susser, who previously helmed Lana Del Rey's "Summertime Sadness," the clip is creepy and mildly horrifying -- but ARO's haunting vocals are on-point. Watch the full clip (or, if you're squeamish, close your eyes and just listen) in the player below.

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As a teen, Aimee shunned the cameras as the rest of her family members, including dad Ozzy Osbourne, starred in the MTV reality series The Osbournes. Now 31 years old, the singer says she initially pushed back against her desire to pursue music as a career.

"I fought it for a long time," she said in a press release. "It's natural to want to rebel against what your parents do. Once I accepted music was my path, I rebelled by wanting to do it my own way. I also didn't think it was respectful to my father's career and creativity to assume that I could jump on the back of all he had worked his entire life for."

Meanwhile, little sister Kelly had her own brief foray into the music biz with a punk cover of Madonna's "Papa Don't Preach" in 2002. She went on to release two pop-rock albums in 2002 and 2005.

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ARO's (short for Aimee Rachel Osbourne) "Raining Gold" hits Spotify on March 5, as she continues to work on her debut EP.

What do you think of ARO's new single?

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