The Sing-Off winners Pentatonix helped launch Oreo's latest campaign by leading a performance on the streets of New York City on Tuesday.
Five hundred a capella singers descended on NYC's Union Square to celebrate the sandwich cookie that's been one of the world's favorite treats for over 100 years.
The company's latest TV spot features the voice of Owl City's Adam Young, who explained the idea behind the new "Wonderfilled" campaign, saying, "It's really about just sharing that wonder with the world around you. It's learning to see things with a positive perspective."
See how the story goes at oreo.com.