The REELZ channel announced that it had acquired the rights to air the event live on Sunday, July 12 at 8 p.m. ET.
The fate of the pageant broadcast has hung in the balance a few days after Trump made some controversial remarks about immigration during his announcement that he's running for president.
"When Mexico sends its people, they're not sending their best. They're sending people that have lots of problems," he said. "They're bringing drugs. They're bringing crime. They're rapists."
So what made REELZ pick up the seemingly polarizing pageant?
"The decision on the part of REELZ to acquire the rights to the Miss USA Pageant was based on our belief that this special event, and the women who compete in it, are an integral part of American tradition," Stan E. Hubbard, CEO of REELZ, said in a statement. "As one of only a few independent networks, we decided to exercise our own voice and committed ourselves to bringing this pageant to American viewers everywhere."
Attempting to address the controversy surrounding the show, Hubbard added, "For us, this decision is about the dreams of the contestants who come from all walks of life across the United States, the city of Baton Rouge that has proudly come together to host this pageant and the viewers who will be watching and celebrating its 54th year on television."
Will you be watching?
ET recently spoke with Trump exclusively about his comments regarding immigration, and he defended claims that he was racist. Here's what he had to say: