Fans had a field day with Alex Rodriguez Friday night in Toronto, taunting the New York Yankees third baseman with pictures of Madonna. A-Rod has felt the heat of media scrutiny ever since he was linked with the pop icon and then his wife Cynthia filed for divorce on Monday.

The scene echoed a similar incident last December in which football fans tried to distract Dallas Cowboys quarterback Tony Romo on the field with photograph masks of his then-new girlfriend, Jessica Simpson.