Scooter Braun spoke to ET's Katie Krause at Thursday's fourth annual Make-a-Wish "Wishing Well Gala" in Los Angeles -- where he was honored with the Humanitarian Award -- and he talked about his hopes for Victoria and David Beckham's 11-year-old son.
"I've known him and his parents for a while," the 35-year-old manager revealed. "I saw him sing and David and I had a conversation and then decided, let him have some fun. And then he made a Christmas single, and he actually came to us and said 'Hey, I want to do this for charity and help other kids.'"
Scooter, of course, was more than game to help Cruz with his giving spirit, releasing "If Every Day Was Christmas" this week.
"When they told me the idea, I said I'd be more than happy to help you," Scooter explained. "All the money goes to charity to help underprivileged kids in the U.K., and I hope, as an 11-year-old, he inspires more kids to give back."
Meanwhile, Scooter -- who also works with Justin Bieber and Kanye West -- recently opened up to ET about their respective GRAMMY nods.