This year, the honor goes to Kate Upton
, who will be fronting the famous issue
for the third time, joining the ranks of models like Kathy Ireland, Tyra Banks, Cheryl Tiegs, and Elle Macpherson, who have all covered the Swimsuit Issue more than once.PHOTOS: Kate Upton's Sexiest Bikini Moments
However, despite her history, Upton told Kimmel the magazine didn't let her know she would be the 2017 cover model until just a day before the big announcement.
“They’re very difficult to read," the 24-year-old supermodel said with a laugh. "They just completely ghost you...They finally gave me a call yesterday.”