Valerie Macon/ Fredrick Brown/ Astrid Stawiarz/ Getty Images
If Kim Kardashian or Tori Spelling's TV show is your favorite guilty pleasure, or Justin Bieber or Lady Gaga is your favorite pop star, log on to www.PeoplesChoice.com to make your opinion heard.
The voting has now begun on more than 40 categories, including Favorite Country Artist, Favorite Action Movie, Favorite TV Comedy and Favorite Movie Star Under 25. The latter category is in partnership with Moviefone.Then the top five nominees in each category will be announced on Nov. 9, 2010 at The London West Hollywood Hotel during the annual "People’s Choice Awards" press conference.
This year, new categories have been added: Favorite Song, Favorite Horror Movie and Favorite TV Doctor.
The "People's Choice Awards 2011" will air on Wednesday, January 5, 2011 at 9 p.m. on CBS.