Brew Dogs is a new series following James Watt and Martin Dickie, owners of the UK's fastest-growing brewery, as they travel across America with one mission: To convert new craft brew fans one beer at a time.
In this exclusive clip from the new Esquire Network show, the ever-charming James and Martin go to a senior home to convert "craft beer virgins" -- though it's Martin's admirable physique that ends up getting most of the attention!
"It has a nice body to it," one elderly lady says about the beer they've brought for them to taste.
"So does he -- he's been going to the gym a lot," James quickly chimes in, referring to Martin.
"We noticed that," the ladies smile.
Watch the clip to see the situation quickly escalate, with Martin eventually taking it all off!
Brew Dogs, which sees the Scottish duo visiting a different beer town -- including San Diego, San Francisco, Seattle, Philadelphia, Denver, Boston and Portland -- to celebrate distinctive craft beers, and create their own locally inspired draft, premieres Tuesday, September 24th at 10 pm ET/PT on the Esquire Network.