Amazon Black Friday 2020: Best 230 Deals on Apple, Echo, 4K TVs, Fitbit, Roku, Bose, Beats & So Much More

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Amazon Black Friday

There are loads of deals and deep discounts on holiday gifts for everyone on your list at the Amazon Black Friday sale from Apple, Adidas, Ugg, Samsung, Fitbit, Toshiba, Kate Spade, Rebecca Minkoff, Sony, Amazon devices and hundreds of other retailers.

The Amazon Black Friday extravaganza kicked off the year's biggest shopping season with Black Friday, Cyber Monday and the subsequent winter holidays right on deck. Other retailers are already gearing up to compete. Notably, Walmart recently launched its Amazon competitor, Walmart Plus, earlier this year.

It’s never too early to get a head start on your holiday gift list. At the Amazon Black Friday sale, holiday shoppers can find gift items for your kid,  friend, mom, dad, coworkers, or other loved ones. From budget friendly to eco-friendly unique holiday gifts, to major markdowns Amazon Black Friday sale has deep discounts on Tumi luggage, Adidas sneakers and apparel, Tory Burch handbags, Eddie Bauer coolers, Soludos shoes, Levi's jeans, Skechers sneakers, Kate Spade handbags, American Apparel clothing, Frye bags and boots, Superga sneakers, Ugg boots, Alo Yoga leggingselectronics, home decor,women's clothing, kids' clothing, kitchen supplies, camping gear, travel gear, winter clothing, designer handbags, sweaters, jackets, sleepwear, designer dresses, sandals, sneakers, boots, designer sunglasses, activewear, designer backpacks, men's clothing, shoes, jewelry, loungewear, trendy tie dye items and Rebecca Minkoff handbags.

Whether it's for holiday gifts, birthday presents, gifts for teens, office gifts, stocking stuffers, secret santa or any other special occasion, we rounded up a bunch of items at great prices. Whether you are shopping for that special someone, or scooping up Christmas presents for friends, family or a coworker, tons of great gift items are just a click away.

Below are some of the best Black Friday 2020 deals on holiday gifts Entertainment Tonight has found that are on sale at the Amazon Black Friday sale and are ready to shop right now. Happy shopping!

Smart Home

Smart TVs, Projectors and Streaming Devices

Headphones, Speakers, Cameras and Printers

Computers, Tablets and Phones

Face Masks


Watches, Smart Watches and Fitness Trackers


Home Improvement




Handbags, Backpacks, Luggage and Wallets






With the Amazon Black Friday sale rolling, you'll find all the sales you won't want to miss just below, and keep this page bookmarked because we'll be bringing all the latest deals straight here as soon as we find them.

Activewear Brands: Up to 40% Off

Adidas Footwear and Adidas Apparel 

Alo Yoga

Aldo: Up to 50% Off Select Styles

American Apparel 

American Tourister

Anne Klein Watches

Armani Exchange Menswear

Calvin Klein Men's and Women Clothing

Champion Streetwear: Save Up to 40%

Cole Haan Shoes

Coleman Outdoor Gear



Daily Ritual Apparel

Ecco Footwear

Eddie Bauer Men's and Women's Clothing and Coolers

Frye Women's and Men's Bags



Karl Lagerfeld Handbags

Kate Spade Shoes, Handbags and Accessories

Kenneth Cole Reaction Backpacks and Luggage

Keurig Coffee Makers

Lacoste Men's and Women's Apparel and Shoes

Levi's -- Save Up to 40% 

Lucky Brand Apparel, Accessories and More

Marc Jacobs


Nautica Menswear

New Balance Men's and Women's Footwear

Original Penguin Menswear

Panasonic Electronics

Premium Denim: Hudson, True Religion and More

Puma Apparel, Shoes and Accessories

Rachael Ray

Ray-Ban Sunglasses

Rebecca Minkoff Handbags

Roborock Robot Vacuums

Samsonite Luggage

Shopbop: Save Up to 40%


Soludos Footwear

Steve Madden Shoes

Superga Footwear

Swimwear Deals on Select Styles


Timex Men's Watches

Tommy Hilfiger

Tory Burch Handbags, Shoes and Accessories

Tumi Luggage

Under Armour

Veja Sneakers

Vera Bradley Handbags

Vineyard Vines Menswear


Women's Jewelry

Women's Watches: Up to 50% Off



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