Adam Levine is back to rocking a bleach blond 'do, and the Voice coach says there's a simple reason for his choice of coiffure.
"I decided I looked good in it, so I decided I should do it again," Levine told ET's Sophie Schillaci in a Facebook Live interview at the NBC singing competition's live show on Tuesday. "I was like all right, I’ll do it again. It's fascinating isn't it?"
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All joking aside, the Maroon 5 frontman said the new look is nothing too exciting for his 6-month-old daughter, Dusty Rose, whom he shares with wife Behati Prinsloo. According to the proud dad, Dusty has no trouble recognizing him.
"She doesn’t wig out. I’ve had a lot of weird facial hair and hair colors," Levine explained. "She seems to understand that it’s me, so I’m happy about that."
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While his little girl might not have a problem with the new look, Levine's rival coach and longtime frenemy Blake Shelton certainly took notice, and decided to poke a little fun at the 'do on Tuesday's live show.
As host Carson Daly introduced the coaches, Shelton was rocking a platinum blond wig in an attempt to rib his co-star.
"What is that on your head?" Levine asked, to which Shelton replied, "Exactly."
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Shelton and Levine have spent the whole season digging into each other, with Shelton mocking Levine's fashion choices while Levine pokes fun at Shelton's relationship with fellow coach Gwen Stefani.
During the blind auditions, Levine got so fed up with the way Shelton was playing the game that he stood up and walked off stage -- for a minute. Check out the video below for a look at their hilarious exchange.