Behind the Scenes of Imagine Dragons' Live GRAMMYs Ad
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During last night’s GRAMMYs broadcast, Imagine Dragons made TV history by playing their new single, "Shots," live from Las Vegas, as part of a four-minute commercial for Target. We’re taking you inside the production to show you how it was done.
The set-up involved more than 20 cameras, a 2,500-square-foot LED wall, a giant bullseye stage, and even a helicopter to take aerial shots!
Watch the video for more and take a listen to Imagine Dragons’ new album, Smoke & Mirrors. Be sure to check out the deluxe edition of the album which will feature four bonus tracks, available exclusively at Target starting Feb. 17.