As part of the new partnership, Gomez will appear in the brand's ad campaigns (starting next fall) and social media posts (something we all know she's pretty good at).
The former Disney darling will also collaborate with Coach's Executive Creative Director, Stuart Vevers, to design a special piece for the collection, and team up with the Coach Foundation for its work on Step Up, a national organization dedicated to the empowerment of teen girls from under-resourced communities.
"I am so excited to work with Coach and love the clothes and accessories designed by Stuart Vevers. I am especially looking forward to getting to know the Coach team as well as becoming involved in the Foundation's support of Step Up," Gomez said in a statement included in the brand's press release. "On top of all that, collaborating on a piece with Stuart for next fall makes this beyond special to me."
Vevers also expressed his excitement to work with Gomez, adding, "The woman I design for is authentic, honest and possesses a romantic charm mixed with a cool, confident attitude. Selena embodies all of these qualities perfectly -- but the fact that she has always loved Coach, and believed so strongly in our philanthropic mission, made her a true Coach Girl."
Gomez definitely is a fan of the brand. The "Hands to Myself" singer stepped out looking casual and cute while leaving the salon in Los Angeles earlier this month, sporting Coach's Car T-shirt, and carrying the brand's Rogue bag.