Kendrick Lamar Performs a Passionate Tribute to Kobe Bryant: See All the Celeb 'Mamba Day' Posts

By
This video is unavailable because we were unable to load a message from our sponsors.

If you are using ad-blocking software, please disable it and reload the page.

Kendrick Lamar knows Kobe Bryant wanted us to be better.

The rapper and Los Angeles native performs a passionate spoken word piece in Nike's new "Mamba Forever" spot that pays tribute to the late Lakers legend. Over photos and videos of Bryant's early career, NBA highlights, inspirational interviews, as well as images of activism and the Black Lives Matter movement, Lamar repeats the motivational refrain: "Better friend. Better fighter. Better rider. Better eater. Better leader. Better generation. Better nation. Just be better. Can you do that?"

In addition to Bryant, the rapid-fire clip also shouts out athletes and activists linked to the legendary NBA star, including Serena Williams, Diana Taurasi, Richard Sherman, Megan Rapinoe, Coco Gauff, Sabrina Ionescu, Sue Bird, Simone Manuel, and his longtime friend and teammate, Pau Gasol.  

There are also emotional family moments -- Lamar calls for "better firsts" over footage from the music video set where Bryant met his wife, Vanessa, and echoes "better father" multiple times over footage of Bryant with each of his four daughters. Father and daughter are also spotlighted in an especially poignant shot of 13-year-old Gianna, who was on her way toward following in her dad's basketball footsteps when they died in a tragic helicopter crash in January. 

"Better me. Better you. Better us. Better forever," Lamar concludes, as Bryant declares "Mamba out," in footage from his final NBA game.

Many celebs have taken to social media this week in celebration of Bryant's birthday on Sunday, and "Mamba Day" on Monday. Lamar's piece for Nike kicks off "Mamba Week," shining the spotlight on friends and students of the late athlete, who inspired many with his "Mamba Mentality."

Another NBA legend, Allen Iverson, shared an emotional letter to Bryant via The Players' Tribune, recalling his former rival's renowned dedication to the game. 

"Me and you, every single time we stepped on that floor, we were going to war. But it wasn’t an animosity thing. There was never any beef," Iverson wrote. "It was like heavyweight fighters beating the hell out of one another. And then at the bell, it’s nothing but love and respect. Greatness needs company, and we needed each other. Mike needed Prince like Prince needed Mike. Tyson needed Holyfield like Holyfield needed Tyson."

Tom Brady shared his thoughts on the basketball legend via a tribute video with his new team, the Tampa Bay Buccaneers. Brady celebrated the way Bryant carried himself as a man and an elite athlete, noting, "People are going to look at him as a great hero, someone who did things the right way, someone we can all look up to."

Drake took to his closet to show off his impressive Bryant-inspired shoe collection:

See more celeb tributes to Bryant below. 

View this post on Instagram

💛💜💛Mamba Forever!!!💜💛💜 Not the night I would’ve hoped for in the cleats, but we won the game and my boys picked me up! That’s what it’s all bout. “The Grinch” was my favorite and that’s why I wore them. Kobe Bryant was my hero growing up. It was him and my pops. If Kobe was playing I was watching. The way he went about it was something that nobody else had. He was fiery, smart, clutch, and just better than everybody I believed. He worked his tail off each day and I tried to emulate his mentality in every sport I played. I was a horrible basketball player, but every time I would shoot hoop of course I would yell “Kobe” just like everybody in the world. He was just a flat out baller. I remember the first time I saw him live. The turn around fade away was like art. It was beautiful. He was so good on and off the court with all he did it seemed and was loved by so many including myself. Thank you so much for the amazing ride you took us all on and sharing your talent and love for the sport with all of us. We are so lucky to have watched such greatness for so long. Kobe Happy Birthday brotha and Happy Mamba Day. You are missed by so many. 8 and 24 will live on forever!!💛💜💛💜💛💜💛💜

A post shared by Bryce Harper (@bryceharper3) on

RELATED CONTENT:

Kobe Bryant Day: What ‘Mamba Mentality’ Meant in His Own Words

Natalia Bryant, LeBron James and More Honor Kobe on His 42nd Birthday

Shaquille O'Neal Says He Still Thinks About Kobe Bryant ‘Every Day’ (Exclusive)

Related Gallery