The Victoria's Secret Fashion Show has evolved into an international phenomenon and organizers of the extravaganza have announced a new global venue!
The show will take place for the first time in the British capital London this year. Victoria's Secret models Adriana Lima and Candice Swanepoel joined Chief Marketing Officer Ed Razek at the company's London flagship store for the announcement on Tuesday.
The annual show, known for its unique lingerie and live performances by top entertainers, will be held at Earls Court in the fall and air on CBS at a later date. No specific dates were given.
Previous host cities have included New York, Miami and Los Angeles. The event is televised to 192 countries.
Last year's event featured performances by Taylor Swift and Fall Out Boy's Pete Wentz. Candice Swanepoel donned the $10 million "Royal Fantasy Bra" decorated with diamonds, rubies and sapphires.