In their star-studded version of an April Fools' Day joke, the comedy site got an unbelievable amount of A-listers -- Britney Spears, Drew Barrymore, and Jon Hamm just to name a few -- to star in 1.5-second videos called "Dips," which Funny or Die cofounder Adam McKay calls "the next generation of social media."
"Dip will be an interactive video-sharing platform that will be a second and a half," McKay explains. "We found that a second and a half is the optimal amount of time for creativity, communication and sharing. So we went in and secured a loan for 80 million dollars."
And their "angel investor" turns out to be none other than Shark Tank star and Dallas Mavericks owner star Mark Cuban.
"Dips pushed the boundaries of video beyond anything that I could have imagined in my wildest dreams," Cuban says enthusiastically, in what's admittedly a pretty good acting performance. "What the world wants is content that could be consumed in a blink of an eye."
Last March, Funny or Die released one of their most popular videos ever -- the Between Two Ferns episode featuring President Barack Obama -- and ET sat down with director Scott Aukerman to find out how it all came about. Watch below!