Rihanna's 'Anti' Looks To Top Charts After First Full Sales Week
By Jackie Willis
Rihanna's highly anticipated album, Anti, did not top the Billboard album charts as expected, but it still managed to earn a platinum certification from the Recording Industry Association of America.
The album earned a platinum rating after Tidal -- Jay Z's streaming music service that partnered with Rihanna -- teamed up with Samsung to give one million downloads of the album away to fans. Billboard's policies do not count promotional giveaways of albums and therefore the one million downloads given out did not help Rihanna climb the blockbuster album chart.
Nielsen's report notes that Anti has sold less than 1,000 units, with one Tidal subscriber telling The New York Timesthat only 460 albums have been purchased. Further Nielsen data shows that Anti did have 4.2 million streams and 126,000 sales of singles off the album. This puts her at No. 27 for the album's first week on the Billboard 200.
A spokesperson for Tidal told the Times that the reason Anti didn't top the charts this week was because it was released late Thursday after the Samsung giveaway ended. The accounting week ends midnight on Thursday, which didn't leavemuch time to rack up sales.