The Weeknd to Perform 2021 Super Bowl Halftime Show

The Weeknd to Headline 2021 Super Bowl Halftime Show

Go Behind the Scenes of the Westminster Dog Show Preparations

'American Idol': Ruben Studdard and Clay Aiken on Returning to t…

Jimmy Buffett Forced to Reschedule Show After Being Hospitalized…

Trixie Mattel Reacts to RuPaul Forgetting Drag Queen and TV Show…

'The Kelly Clarkson Show' Accused of Being a Toxic Work Environm…

Met Gala 2023: Usher Reacts to Reuniting With Kimora Lee Simmons…

'90 Day Fiancé’: Debbie Returns to the U.S. and Says She’ll Neve…

Blake Shelton Reacts to Reba McEntire Replacing Him on 'The Voic…

Watch Jelly Roll Bring the Party to 2023 ACM Awards Red Carpet (…

Ludacris Reacts to Being Honored With Star on the Hollywood Walk…

How Orlando Bloom’s Driving Skills Were Put to the Test in ‘Gran…

James Marsden Reacts to His First Interview and Unexpected Succe…

Prince Harry Loses Legal Challenge to Pay for Police Protection …

Seth Rogen Reminisces on Breakup That Made Him Cry to Rose Byrne…

'Guardians of the Galaxy: Vol. 3': James Gunn 'Didn't Think He W…

Ariana Madix Shares What She's Learned About Herself From Scando…

Why Prince Harry Will Not Have a Role at King Charles’ Coronation

Drew Barrymore Hints at What to Expect From 2023 MTV Movie & TV …
The 2021 Pepsi Super Bowl Halftime Show performer has been announced! The Weeknd will be taking America's biggest stage on Feb. 7 in Tampa, Florida, it was announced on Thursday.
JAY-Zs's Roc Nation is serving as the strategic entertainment advisors of the Pepsi Super Bowl Halftime Show.
"The Weeknd has introduced a sound all his own," JAY-Z said in a statement. "His soulful uniqueness has defined a new generation of greatness in music and artistry. This is an extraordinary moment in time and the Pepsi Super Bowl LV Halftime Show is going to be an extraordinary experience with an extraordinary performer."
The Weeknd, whose real name is Abel Tesfaye, teased the big news prior to the announcement on Instagram with videos of himself with flashing blue lights.
"LV813," he wrote.
The Pepsi Super Bowl Halftime Show is the most-watched musical performance of the year, with more than 104 million viewers tuning in to last year’s show. Super Bowl LV will air on Sunday, Feb. 7, 2021, on CBS.
Last August, JAY-Z talked about how he planned to advise the NFL on the selection of artists playing the Super Bowl Halftime Show after his company, Roc Nation, entered into a long-term partnership with the National Football League as the league's official Live Music Entertainment Strategists. The partnership aims to "nurture and strengthen community" through music and support the NFL's Inspire Change social justice initiative, and also has Roc Nation serving as a co-producer of the Super Bowl Halftime Show.
"We had this conversation, you can't go to a city, plop a show down and then leave," the rapper said. "Like, at least speak to the community. Speak to the guys that's on the ground organizing things and trying to make things better, in that sort of way. Tampa's next. I love Tampa, but I have no idea who's from there, who would perform."
In February, Jennifer Lopez and Shakira gave a widely praised performance for the Super Bowl LIV Pepsi Halftime Show that took place in Miami, Florida. Lopez later spoke to ET about her 12-year-old daughter, Emme, totally stealing the show when she joined her mom on stage to sing a beautiful rendition of "Let's Get Loud" and "Born in the USA."
"She and I were just so happy doing it," Lopez told ET, adding that the emotional moment was incredibly joyous. "It wasn't a tearful thing, it was a celebratory thing!"
Watch the video below for more.
RELATED CONTENT:
Jennifer Lopez Had One Major Craving After Her Super Bowl Halftime Performance
Jennifer Lopez on Keeping ‘Hustlers’ Alive During Super Bowl Halftime (Exclusive)
Watch Jennifer Lopez Give Shakira a Congratulatory Pat on the Butt After Super Bowl Halftime Show