The Super Bowl is a little more than a week away, but a racy Carl's Jr. ad featuring the 22-year-old model is already making headlines.
Some women's groups are upset, saying that the ad objectifies women, but this is just the latest in a series of Carl's Jr. ads to feature a beautiful celebrity in questionable poses. Former celebrities have included Heidi Klum, Kate Upton, Paris Hilton and Kim Kardashian.
"Carl's Jr. pulled off a great marketing stunt," Ronn Torossian, CEO of public relations agency 5W PR, told ET. "This is a brilliant strategy simply because in today's digital era people are tweeting and retweeting this ad and it allows it to be seen that many more times before you're actually even seeing it in the Super Bowl."