10 Drugstore Eyeshadows Celebrity Makeup Artists Swear By

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Ashley Graham
Kevin Mazur/Getty Images for Savage X Fenty Show Presented by Amazon Prime Video

Want to rock affordable glam just like your favorite celebs? So do we!

Great, cost-effective eyeshadows can be hard to come by, but there are a few options out there that makeup artists with A-list clients swear by. 

From Alex Mayo creating Lizzo's bright and bedazzled 2019 VMAs glam to Erika La' Pearl's always-colorful beat on Cardi B, we're seeing more and more makeup artists using affordable makeup.

ET Style went on the hunt to find the best celebrity makeup artist-approved drugstore makeup, so we can recreate their looks without breaking the bank. 

Bebe Rexha & Ashley Graham 

Ashley Graham makeup Fenty show
Kevin Mazur/Getty Images for Savage X Fenty Show Presented by Amazon Prime Video

Both celebrity makeup artists Katie Jane Hughes and Mario Dedivanovic recently used Revlon’s ColorStay Looks Book Palette on their A-List clients. Hughes used the bright green shade on Graham for her red carpet look at Rihanna's Savage X Fenty NYFW show, while Dedivanovic created an equally vivid moment on Rexha, rocking the lime green shade at the 2019 MTV VMAs. 

Bebe Rexha makeup 2019 MTV VMAs


Revlon ColorStay Looks Book Palette Player

Revlon Colorstay Looks Book Eyeshadow Palette in Player, $8 at Amazon

Gigi Hadid 

Gigi Hadid Tommy Hilfiger show makeup
Brad Barket/Getty Images

The supermodel hit the red carpet at the TOMMYNOW runway show looking fierce (and dewy af), with the help of makeup artist Mary Phillips, who is also Kendall Jenner's go-to glam girl. Phillips tells ET she used neutrals and soft pinks on the supermodel's eyes with the Maybelline City Mini Palette. 


maybelline city mini palette.PNG

Maybelline The City Mini Palette in Downtown Sunrise, $7 at Amazon 


The singer's trendsetting makeup artist, Alex Mayo, used Urban Decay's Naked Honey palette to create the bedazzled yellow eye makeup Lizzo rocked during her unforgettable VMAs performance in August. Shop the bright eyeshadow look for less, with Wet n Wild's Pac-Man Game Over Color Palette, which comes in a set with the Power Pellets Blushlighter and Waka Waka Waka Eyeshadow Brush. 


Wet n Wild Pac-Man Shine Kit
Wet n Wild

Wet n Wild Pac-Man Shine Kit, $19

Hunter Schafer

Nina Park, who also paints the famous faces of Zoe Kravitz and Brie Larson, created a soft, watercolor effect on the lids of the Euphoria star for a Cosmopolitan editorial. Park used an orange Milani eyeshadow. 


Milani Bella Eyes Eyeshadow in Bella Mandarin

Milani Bella Eyes Gel Powder Eyeshadow in Bella Mandarin, $9 at Amazon

Nina also used an affordable neon green show-stopper by NYX. 


Ulta Beauty

NYX Vivid Brights Creme Color, $10

Alexa Demie

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PSA: There’s more to Maddy’s makeup than rhinestones and cat-eyes! 🙀💎Underneath her elaborate armor, Maddy feels the pain of crushed childhood dreams and a psychotic and abusive boyfriend. I designed her makeup to have a fantastical element to it because despite her fierce outward personality, Maddy is a diehard Romantic who wants to transcend the “loveless marriage” that is her home life. Swipe to see some of my favorite looks that @kirinrider gorgeously brought to life, always adding her own unique flair! The last pic was just a random makeup test that I did on Alexa before we started filming, but I think it fits in with this post. #euphoriahbo #euphoriahbomakeup #rhinestones #rhinestonebrows #rhinestoneeyes #feeleuphoria #euphoriamaddy

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Speaking of Euphoria (we can’t stop talking about it either), the show’s lead makeup artist, Doniella Davy, used shadows on the show's actresses that are attainable for those makeup junkies who are balling on a budget, such as the ColourPop palette shades used on Demie. Check out our Race-to-Face challenge over on ET Style’s YouTube channel, showcasing the shadows.



Ariana Grande 

Rokael Lizama is another celebrity makeup artist to love the affordable Milani eyeshadow. Lizama revealed to ET that he likes to apply it on the eyes of his A-list clients, like Grande, Beyonce and Demi Lovato. He also dusts it along the ladies’ décolletage! Tell. Us. More. 


Milani Bella Eyes Gel Powder Eyeshadow, Bella Gold

Milani Bella Eyes Gel Powder Eyeshadow in Bella Gold, $14 at Amazon 

Cardi B 

The rapper's makeup maven, Erika La' Pearl, uses a wide range of products from high-end to affordable eyeshadow palettes on Cardi. La' Pearl used gold and purple shades from the L.A. Girl Get Feverish Palette for her performance in Switzerland. 


Ulta Beauty

L.A. Girl Get Feverish Eyeshadow Palette, $11

Josephine Skriver 

The Victoria’s Secret model was transformed into a purple glitter candy unicorn for Pride Month. Her makeup artist, Carolina Gonzalez, used the bold Grape Pop shade all over the lid and under the eyes from the Maybelline Soda Pop Palette.


Ulta Beauty

Maybelline Soda Pop Eyeshadow Palette, $14 at Ulta

Each product has been selected, and each product’s style has been reviewed, by our editorial team; however, we may receive affiliate commissions from some links to products on this page. Prices listed are subject to change by the retailer.

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