30 Best Curly Hair Products for 2020

Each product has been independently selected by our editorial team. We may receive commissions from some links to products on this page. Promotions are subject to availability and retailer terms.
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ETonline

Discover the best curly hair products you need to get the most gorgeous and perfect curls.

We’ve come a long way over the past decade in how we approach curly hair care. Mainly, beauty brands have finally realized that we don’t all have straight hair and, no, we don’t all want to make our curly hair straight. 

Today, more than 60% of women have curly hair -- and there are many different types of natural curls that need their own specific hair care routine to really let their beauty shine. The best hair products work with your hair type, texture and curl type, helping you embrace your natural strands. Lately, there's been an explosion of new hair product offerings with curly girls in mind, especially from brands that have been preaching the “love your curls” gospel from day one.

From sulfate-free shampoos to cleansing conditioners to smoothing argan oils to edge definers and defining gel, there's a wealth of available products that cater to hair care routines for the girls with the curls. 

Check out ET Style's recommended best curly hair products, ahead.

Ouidad Advanced Climate Control Defrizzing Shampoo

Ouidad Advanced Climate Control Defrizzing Shampoo
Amazon

Ouidad Advanced Climate Control Defrizzing Shampoo

Ouidad is the original curl expert! The brand is known for opening the first salon dedicated to cutting and curly hair care -- 35 years ago. Their curly hair care routines and exemplary products are legendary to the legions of curly-haired girls in the know. This anti-frizz and sulfate-free shampoo is gentle and safe for color-treated hair, while its formula respects the hair’s natural protective barrier, helping curls look more defined and creating the perfect frizz-free protective barrier. This curly hair product is the best beginning step for every curly hair routine.

$22 $19

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Renewing + Argan Oil of Morocco Extra Penetrating Oil

Renewing + Argan Oil of Morocco Extra Penetrating Oil
Amazon

Renewing + Argan Oil of Morocco Extra Penetrating Oil

With just a few healing drops, this affordable, powerful hair serum from OBX is one product to never leave out of your curl arsenal. This potent blend is infused with argan oil and will help to deeply heal, smooth and restore luster to dry, damaged and coarse hair. This exotic formula of OGX Moroccan extra-strength penetrating oil is specially formulated to renew, and it creates softness and strength while protecting curly locks from harmful styling heat and UV damage. Just apply a small amount to hands and distribute evenly on wet hair, starting with the ends, for healthy hair and luscious-looking curls.

Regularly $9.99

$5.92 at Amazon

It's A 10 Miracle Leave-In Product

It's A 10 Miracle Leave-In Product
Ulta

It's A 10 Miracle Leave-In Product

The phrase "miracle product" is often overused, but this multitasking leave-in conditioner lives up to the hype.

$40 $20

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Quad Pack

Quad Pack
Amazon

Quad Pack

This Mixed Chicks Quad Pack is the perfect combination of full sized shampoo, deep conditioner, leave-In conditioner and hair silk.  These four products from beauty cult-favorite Mixed Chicks hair brand will moisturize, control frizz and define curls. 

Flax Seed Aloe Strong Hold Sculpturing Gel

Flax Seed Aloe Strong Hold Sculpturing Gel
Nordstrom

Flax Seed Aloe Strong Hold Sculpturing Gel

The Aveda Flax Seed Aloe Strong Hold Sculpturing Gel has been a go to get for curly haired girls for almost 20 years. This Aveda gel contains aloe vera and flax seed. The gel gives maximum control for sculpturing and molding the strands of your curly hair.

Garden Of Earthly Delights Botanical Conditioner

Garden Of Earthly Delights Botanical Conditioner
Goop

Garden Of Earthly Delights Botanical Conditioner

Sangre de Fruta's Garden Of Earthly Delights Botanical Conditioner is formulated with avocado, ginkgo biloba, and jojoba oils.  This is one of the beauty cults favorite conditioner which moisturizes and smooths hair, leaving it shiny and healthy. 

Style Curl Stretch Loosening Pudding

Style Curl Stretch Loosening Pudding
Walmart

Style Curl Stretch Loosening Pudding

For those times when you want to give your natural curl some stretch for a looser curl pattern, this Garnier Fructis pudding is a perfect pick. It uses coconut oil for moisture without the greasy residue, elongating curls to make them softer and more wavy. And it’s beyond easy to master: Apply to wet hair after using shampoo and conditioner, then blow-dry and gently pull curls downward, stretching and wrapping them around your fingers to create covetable waves. It’s a simple style switch-up to your hair care routine that won't damage your hair.

Regularly $3.49

$2.99 at Walmart

Gold Lust Nourishing Hair Oil

Gold Lust Nourishing Hair Oil
Amazon

Gold Lust Nourishing Hair Oil

You can use Oribe Gold Lust Nourishing Hair Oil with in three different ways: apply before you shampoo as a treatment, before blow drying for heat protection or on dry hair for needed frizz control.

Twister Curl Primer

Twister Curl Primer
Amazon

Twister Curl Primer

Set up your frizzy hair for success with this curl primer from the styling geniuses at R+Co. It adds moisture to control frizz and give you defined curls, prepping them for whatever spiral styling you plan on achieving. This styling product is made with aloe vera, pequi fruit oil from Brazil, shea butter and hydrolyzed quinoa protein, it’s everything you need to put your curls on their best behavior and control frizz.

Mixed Chicks 1" Flat Iron

Mixed Chicks 1" Flat Iron
Macy's

Mixed Chicks 1" Flat Iron

If you have coarse hair, the Mixed Chicks 1" Flat Iron is a professional grade flat iron with three layers of ceramic flat iron plates, a FTFC heater and a variable temperature up to 450 degrees.

$110 at Macy's

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Himalayan Salt Scalp Scrub Shampoo

Himalayan Salt Scalp Scrub Shampoo
Goop

Himalayan Salt Scalp Scrub Shampoo

The Goop G.Tox Himalayan Salt Scalp Scrub Shampoo is a unique whipped shampoo made of exfoliating Himalayan pink salt,  cold-pressed moringa oil and rosehip oil purifies and detoxifies all at once. The shampoo scrub cleanses the hair and scalp of product buildup, oil and dirt which leaves your hair and scalp both clean and refreshed.

Frizz Dismiss Conditioner

Frizz Dismiss Conditioner
Amazon

Frizz Dismiss Conditioner

This Redken Frizz Dismiss Conditioner is formulated for frizzy hair. This sulfate free conditioner moisturizes, detangles and helps protect your curls from frizz. Redken Frizz Dismiss also makes a corresponding shampoo you can find here

No.7 Bond Oil

No.7 Bond Oil
Lookfantastic

No.7 Bond Oil

Olaplex No.7 Bond Oil is a first of its kind extremely lightweight, highly concentrated and repairing styling oil. Olaplex No. 7 strengthens, repairs and provides a massive amount of hydration to all hair types.

Keranique Deep Hydration Scalp Stimulating Shampoo

Keranique Deep Hydration Scalp Stimulating Shampoo
Skinstore

Keranique Deep Hydration Scalp Stimulating Shampoo

Keranique's Deep Hydration Scalp Stimulating Shampoo has the ideal blend of softness, body, moisture and volume for dry and damaged hair.

$20 at Skinstore

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No-Poo Original Zero Lather Conditioning Cleanser

No-Poo Original Zero Lather Conditioning Cleanser
Ulta

No-Poo Original Zero Lather Conditioning Cleanser

A fundamental product in any curl care regimen, this all-star product from curly hair specialists DevaCurl is an absolute must. Traditional shampoo can be too harsh to use every day for curls. For those not in the know, a cleansing conditioner is a sulfate-free option that simultaneously cleanses and conditions without stripping away much-needed natural oils from dryness-prone curls. While there are plenty of no-shampoo options out there, this one gets our seal of approval thanks to a peppermint and grapeseed oil formula that make your beautiful curls look shiny and healthy.

Liquid Sculpting Gel Compare to Sebastian Wet

Liquid Sculpting Gel Compare to Sebastian Wet
Sally Beauty

Liquid Sculpting Gel Compare to Sebastian Wet

I cried the day in 2006 when Sebastian discontinued my favorite curly hair gel Sebastian Wet.  I used this product for decades up until that point. Luckily, with a little sleuthing I found that there was a generic version formula made just in time by Generic Value Products called Liquid Sculpting Gel Compare to Sebastian Wet.  I religiously use this product every single day and it is the exact same as the original version.  I highly recommend checking out this product for under $7 and adding it into your curly hair gelling routine.

All Eyes On Me 10-in-1 Hair Perfector Spray

All Eyes On Me 10-in-1 Hair Perfector Spray
Walmart

All Eyes On Me 10-in-1 Hair Perfector Spray

Not Your Mother's All Eyes On Me 10-in-1 Hair Perfector Spray is infused with natural keratin and transforms hard to manage hair. The 10 different benefits in the aforementioned name include adding body, strengthening, detangling, moisturizes, adds shine, controls frizz, repairing dry hair, protecting from heat, mending split ends and seals the hairs cuticles.

Jamaican Black Castor Oil Strengthen & Restore Treatment Masque

Jamaican Black Castor Oil Strengthen & Restore Treatment Masque
Amazon

Jamaican Black Castor Oil Strengthen & Restore Treatment Masque

SheaMoisture is a go-to all-natural brand that's perfect for those who regularly color, straighten, perm or heat style their hair, as well as kinky, curly or wavy hair and natural hair curl styles. If your dry, damaged hair needs some serious repairing and a deep conditioner, this is the 911 product you should reach for. It’s a deep, deep conditioning hair mask made with shea butter and Jamaican black castor oil in an ultra-nourishing and reparative formula that strengthens and restores even the most brittle, chemically damaged strands. It works on all types of curls, from super-textured hair to looser curls and waves. 

Shine Spray

Shine Spray
Sally Beauty

Shine Spray

Beyonce's hair stylist Kim Kimble has recently launched a haircare line for natural hair.  Kim Kimble's Shine Spray adds thermal protection and shine to any hair type. Spritzing this spray helps speed up the blow dry process, too!

Intensive Conditioner for Tight Textures

Intensive Conditioner for Tight Textures
Ulta

Intensive Conditioner for Tight Textures

If there is anyone who knows just how beautiful curly hair can be, it’s Tracee Ellis Ross. The Black-ish star spent decades trying to make her hair conform to the straight-and-sleek status quo before deciding to embrace her gorgeous natural hair. That struggle led her to launch her own hair care line for curls, Pattern. It caters to those in the 3b to 4c hair types of curls, coils and tight texture. Her Intensive Conditioner is one of our faves because it is specifically formulated for those with the most porous, dense curls. It replenishes curl patterns and hydrates with shea butter, avocado oil and vitamin E to help protect against and repair damage, breakage and dryness. Also, you can get the matching shampoo here.

Luscious Curl Cream with Flaxseed Oil

Luscious Curl Cream with Flaxseed Oil
Lookfantastic

Luscious Curl Cream with Flaxseed Oil

Christophe Robin Luscious Curl Cream with Flaxseed Oil is formulated with clean, concentrated, 99% natural-origin ingredients which are designed to deeply nurture and enhance curly-textured tresses into enviable ringlets.

Soft Sculpting Spray Gel

Soft Sculpting Spray Gel
Amazon

Soft Sculpting Spray Gel

The Paul Mitchell Soft Sculpting Spray Gel is a lightweight spray hair gel which contains conditioners that promote body, provide control and flexibility to create a natural-looking and soft finish with the perfect shine.

Vitatress Liquid Gel

Vitatress Liquid Gel
Amazon

Vitatress Liquid Gel

The Nexxus Vitatress Liquid Gel is an extra hold styling agent fortified with Panthenol to add both body and fullness to your curls.

Haitian Black Castor Oil for Hair Growth Rosemary Mint

Haitian Black Castor Oil for Hair Growth Rosemary Mint
Amazon

Haitian Black Castor Oil for Hair Growth Rosemary Mint

Haitian Black Castor Oil for Hair Growth Rosemary Mint by Kreyol Essence is a safe and natural, non-comedogenic oil made to increase hair growth. Use 1 drop before bed and brush out your hair to make it soft and supple by the morning.

Intense Curl Cream

Intense Curl Cream
Amazon

Intense Curl Cream

Moroccanoil Intense Curl Cream is a beauty cult-favorite for curly hair girls. This leave-in conditioner provides lasting protection against frizz while maintaining your true curl shape and helps to promote soft texture.

Regularly $34

$25.36 at Amazon

Hair Wash Gentle Milky Hair Cleanser

Hair Wash Gentle Milky Hair Cleanser
Sephora

Hair Wash Gentle Milky Hair Cleanser

This milky, sulfate-free shampoo from Bread Beauty Supply works into a soft lather to gently cleanse thick, curly or textured hair.

The Immortal Power-life Hair Dryer

The Immortal Power-life Hair Dryer
Sephora

The Immortal Power-life Hair Dryer

The Amica The Immortal Power-life Hair Dryer is the hair dryer of all hair dryers. This hair dryer has tourmaline-infused ceramic components help make your hair frizz free. Also, this hair dryer has a five year warranty.

Regularly $300

$180 at Sephora

Spornette Little Wonder Bristle Brush #111

Spornette Little Wonder Bristle Brush #111
Amazon

Spornette Little Wonder Bristle Brush #111

Hairstylist Michael Sparks, who has worked with Meghan since 2006, dished to ET that she uses this small bristle brush to tame frizz and smooth out the hairs around her face. "She would actually bring that and be like, 'Use this!'" he said. "She uses it every day."

Wella Luminous Smoothing Oil

Wella Luminous Smoothing Oil
Amazon

Wella Luminous Smoothing Oil

She revealed to Beauty Banter in an interview that she is "obsessed" with the Wella Hair Oil. "It smells like vacation and makes your hair slippery and touchable. I love this stuff! It also doubles as a pretty amazing body oil post bath," she shared.

Smoothing Shampoo

Smoothing Shampoo
Bloomingdale's

Smoothing Shampoo

The n:p Beautiful Smoothing Shampoo fights frizz by formulating this shampoo with antioxidant-rich plant extracts, oils sustainably sourced from The Amazon, and a revolutionary plant-based stem cell formula.

Each product has been selected, and each product’s style has been reviewed, by our editorial team; however, we may receive affiliate commissions from some links to products on this page. Prices listed are subject to change by the retailer.

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