Nicole Kidman’s Favorite Hair-Thickening Serum Is 25% Off During the Vegamour Summer Sale

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Nicole Kidman Met Gala 2023
Angela Weiss/Getty

Whether stepping onto the Met Gala red carpet or into the crowd at one of Taylor Swift's Eras Tour concerts, Nicole Kidman always seems to look incredible. Kidman is a huge fan of Vegamour, which is one of the leading beauty brands in haircare — delivering a holistic approach to hair wellness with plant-based ingredients. If you are hoping to strengthen your strands and lengthen your locks this summer, Vegamour is offering 25% sitewide with a limited-time Summer Sale

Shop the Vegamour Sale

Now through May 30, you can save 25% on everything from the Nicole Kidman-approved hair brand during Vegamour's Summer Sale. Whether you want fuller looking hair, bold brows or longer lashes, all Vegamour products are discounted with the code SUMMERSALE at checkout. 

Vegamour named Kidman the Hair Wellness Advocate for the brand, and it's fitting since the product behind Kidman's gorgeous tresses is the GRO Hair Serum. Included in the Summer Sale, the hair serum features ingredients like mung bean sprouts, curcumin and red clover. These vegan phyto-actives work to give your hair the nutrition it needs to stay healthy so that it can continue to grow thicker without excessive shedding or loss.

The brand notes that you can experience the maximum benefits of the GRO Hair Serum after about four months. If you fall in love with the serum, you can also save 17% and get free shipping when you sign up for the monthly delivery plan.


Nicole Kidman loves that the entire Vegamour line is made with organically-grown, wild-harvested ingredients that are also proven to promote healthy hair, a strong scalp ecosystem and continued hair growth. "It wasn't about being the face of the brand or selling products, but being an advocate for a holistically-minded lifestyle that prioritizes self-care," Kidman says.

Ahead, shop more of Nicole Kidman's favorites from the Vegamour sale.

This Vegamour serum has no toxins and is completely hormone-free. This lash serum contains cannabidiol and phyto-actives to create a healthy eyelash ecosystem for your lashes to grow stronger and thicker. 


Vegamour doesn't just create haircare products for the hair on your head. The brand also crafts science-backed products to promote stronger hair follicles on your eyebrows and your eyelashes. The GRO+ Advanced Brow Serum contains phyto-actives that help stimulate hair growth on your eyebrows, making them thicker and fuller as you use this product.


A good scalp massager is a key weapon in anyone's haircare arsenal. The GRO Revitalizing Scalp Massager helps exfoliate and stimulate your scalp. According to Healthline, scalp massagers can promote hair growth and thicker hair density. Plus, it's super relaxing — studies show that if you stimulate or massage your scalp while you're laying on your back, you can get to sleep faster (as long as you do it right before bedtime). 


The Vegamour GRO Scalp Detoxifying Serum works to keep your scalp moisturized and protected from environmental pollutants, and it helps remove scalp buildup. We suggest you gently massage this serum onto your scalp weekly using the Vegamour GRO Revitalizing Scalp Massager for the best results.


One of Vegamour's newest products, GRO Ageless Anti-Gray Hair Serum uses caffeine, peptides, and a blend of Vitamins B and E to prevent and reduce the appearance of grays. 



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