The Best Amazon Prime Day Deals on Bras and Underwear: Give Your Intimates Drawer a Much-Needed Refresh

Each product has been independently selected by our editorial team. We may receive commissions from some links to products on this page. Promotions are subject to availability and retailer terms.
women's underwear
Getty

With Prime Day finally here, there's no better time to upgrade your underwear drawer.

Not to pry, but there's a good chance that your bra and underwear collection could use a refresh. If you're guilty of wearing your favorite bra until the straps are stretched out or ignoring the holes in your underwear, now is the best time to give your undergarments drawer a major revamping.

From Monday, July 11 to Tuesday, July 12, Amazon Prime Day is offering major deals on everything from luxury beauty to the latest Apple products — and even women's bras and underwear. Right now, you can save up to 65% on top intimates brands such as Victoria's Secret, Calvin Klein, Champion and more.

Whether you prefer undergarments that are pretty, practical or both, Amazon Prime Day has something for everyone in the undies department.

Not an Amazon Prime member? Right now, in honor of their biggest sale of the year, Amazon is offering new Amazon Prime subscribers a 30-day free trial. That means new members can take advantage of all the perks and deals of a prime membership risk-free for 30 days: including the deep discounts of Prime Day 2023.

If a bra is the last thing you want to wear in the summer heat, Calvin Klein's logo bralette is made using breathable cotton for an underwire-free fit that still offers support. Want to replace your entire underwear drawer for cheap? This 12-pack of seamless bikini panties comes down to less than $3 per panty. And if you're looking to spice up your lingerie collection on a budget, Victoria's Secret is offering major deals on lace push-up bras and matching thongs with eye-catching shine straps.

Below, shop the best Amazon Prime Day deals on bras and underwear, starting at just $9.

The Best Amazon Prime Day Deals on Women's Bras

Calvin Klein Women's Perfectly Fit Lightly Lined T-Shirt Bra with Memory Touch

Amazon

Voted the No. 1 T-Shirt Bra by New York Magazine, this wardrobe staple features molding memory foam cups, adjustable straps and hook-and-eye closures.

$49 $35

Shop Now

DELIMIRA Women's Plus Size Minimizer Full Coverage Unlined Underwire Lace Bra

Amazon

Available in sizes 34B-48F, this lace bra will make you feel both sexy and supported.

$24 $17

Shop Now

Champion Women's Infinity Racerback Sports Bra

Amazon

A classic medium-support sports bra that features moisture-wicking technology. 

$25 $15

Shop Now

Victoria's Secret Cotton Push Up Perfect Shape T Shirt Bra

Amazon

Get a natural-looking boost with this shaping push-up bra from Victoria's Secret, available in sizes 32A-38DDD.

$40 $25

Shop Now

Calvin Klein Women's Modern Cotton Lightly Lined Triangle Wireless Bralette

Amazon

Calvin Klein's lightly lined triangle bralette is a popular wire-free option for lounging and more.

$40 $26

Shop Now

Bali One Smooth U Underwire Bra

Amazon

Banish back bulges with Bali's smoothing full-coverage bra for sizes 34B-42DD. 

$48 $23

Shop Now

Victoria's Secret Bombshell Push Up Bra

Amazon

For maximum lift and shaping, the Bombshell bra adds two cup sizes. This bra features a plunging neckline and rhinestone straps, and its matching panties are also on sale for Prime Day.

$70 $40

Shop Now

True & Co Women's True Body Lift Scoop Neck Bra

Amazon

For a seamless look under your favorite tees, tanks and dresses, this scoop bralette offers subtle shaping without wires.

$58 $38

Shop Now

Glamorise Women's Plus Size No-Bounce Camisole Sports Bra

Amazon

Wireless and comfortable yet extremely secure, this sports bra holds you in thanks to its no-stretch cups and three rows of hook-and-eye closures.

$54 $24

Shop Now

Victoria's Secret Everyday Comfort Full Coverage Bra

Amazon

A pretty floral print makes this bra perfect for summer.

$50 $30

Shop Now

The Best Amazon Prime Day Deals on Women's Underwear

Amazon Essentials Women's Cotton Bikini Brief Underwear 6-Pack

Amazon

Soft and breathable, these cotton-blend bikini briefs offer moderate coverage and plenty of stretch.

$15 $11

Shop Now

Victoria's Secret Smooth Cheeky Panty

Amazon

Spice up your lingerie collection with a flirty lace panty with cheeky coverage.

$19 $10

Shop Now

Calvin Klein Women’s Invisibles Seamless Thong Panties, Multipack

Amazon

These seamless panties practically disappear under any piece of clothing — plus, they're supremely comfortable and stretchy.

$35 $24

Shop Now

ROSYCORAL Women’s Seamless Bikini Panties

Amazon

On sale for less than $4 per pair, this 9-pack of seamless bikini panties is a steal.

$60 $28

Shop Now

GAP Women's 3-Pack Lace Cheeky Underpants Underwear

Amazon

Featuring all-over lace and cheeky coverage, these GAP undies are a cut above your standard panty pack.

$30 $11

Shop Now

Calvin Klein Women's Signature Cotton Logo Thong Panties, Multipack

Amazon

Sport the iconic Calvin Klein logo with a three-pack of stretch cotton thongs.

$33 $21

Shop Now

Hanes Women's ComfortFlex Fit Stretch Panties (6 Pack)

Amazon

Keep it simple with a 6-pack of Hanes briefs made from soft, cooling microfiber.

$17 $15

Shop Now

Victoria's Secret Shine Strap Thong Underwear

Amazon

Underwear is so much more fun with bedazzled straps and a feminine lace fabric — extra points for pairing them with a matching push-up bra.

$25 $17

Shop Now

FINETOO 12 Pack Women’s Seamless Hipster Underwear

Amazon

If your entire underwear drawer needs an overhaul, opt for this 12-pack of bikini panties in a variety of colors.

$40 $27

Shop Now

RELATED CONTENT: